Want to estimate your market potential? Enter your target market size and average revenue per customer, and our Total Addressable Market Calculator will show you the total market potential.
Total Addressable Market (TAM) Calculator
Total Addressable Market Calculator
Component | Description |
---|---|
Total Market Demand | The total demand for the product or service in the market. |
Average Selling Price (ASP) | The average price at which the product or service is sold. |
Total Addressable Market (TAM) | The total revenue opportunity available if the product or service achieves 100% market share. |
Formula | TAM = Total Market Demand × ASP |
Purpose | Used to estimate the potential revenue opportunity for a product or service, aiding in market analysis and business planning. |